Carn, when their advertising is so rude that it has an XXX warning, it makes a person wonder. Also, the washboard abs and tiny tummies advertise that everyone should starve themselves to become skinny. Abercrombie and Fitch also promoted racist clothing design as something cute and funny.
Personally, I don't really care either, but it's a little upsetting when 7 year olds are wanting to show themselves off to the boys.
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