thanks choskins & Fremen
yakimushi, your point is very valid if this was intended to be read strictly online. it's not actually meant to be read online at all.
this will be xeroxed & held by hands to be read, so the piece of paper can be turned. the small text is not severely important, just additional trivial information, suggesting fun attire to wear mostly.
if this flyer was meant to be viewed online w/less height & length constrants, then i would definitely take to heart exactly what you're saying.
as it is, it will be xeroxed on a normal A4 sheet of paper. people will hold this in their hands. they can turn the paper to read the fine print. maybe i'm assuming too much?