Quote:
Originally Posted by Dragonlich
Samsung probably makes some 100 Euros of profit on those 450 Euros screens, but that quickly goes down the drain when they have to swap and throw away monitors over dead pixels. It's simply a huge liability; that's why they have the 'X dead pixels' warranty.
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Samsung's profits are certainly not going "down the drain" on LCD monitors. Not even close. A quick google search gave me the results that for the 2nd Quarter of '04, the total revenue for LCD sales was KRW 2.47 Trillion (That's just over 2 billion USD). With a profit margin of 33.1% (so profits are just over 700 million USD). Swapping out a monitor here and there will certainly not hurt their profits significantly, but will do good things for their reputation as a company who does what it takes to please their customers.