Psychologists as Political Analysts?
Study: Fear shapes voters' views (LINK)
Quote:
Talking about death can raise people's need for psychological security, the researchers report in studies to be published in the December issue of the journal Psychological Science and the September issue of the Personality and Social Psychology Bulletin.
"There are people all over who are claiming every time Bush is in trouble he generates fear by declaring an imminent threat," said Sheldon Solomon of Skidmore College in Saratoga Springs, New York, who worked on the study.
"We are saying this is psychologically useful," said Solomon.
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Psychologically useful!
The idea that Bush might have psychologists rather than speech writers putting the words in his mouth is rather unnerving after reading about how effectively this psychological approach works. Although, I wonder if psychologists are a standard component of the average political administration and just aren't mentioned very often. That would explain Nixon's brilliant use of a cute, little dog named Checkers in his 1952 speech.
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