kutulu

Exactly. However, Chipotle's ingredients aren't the problem. The problem there is the portion size. When I eat there, a burrito is a minimum of two meals. I'll get the steak burrito and add lettuce, salsa, and cheese. If you split that over two meals, a total of around 1000 calories and 12 grams of saturated fat isn't that bad (especially since I only eat two meals a day). I don't see how people can eat those burritos in one sitting.

Cynthetiq's article is a bit misleading though. For an effect, the article has the calorie content and fat increase with each burrito by adding more ingredients. At Chipotle they make it for you at a counter. You tell them what you want and they put it in there. You can add the things that really boost the fat and calories (cheese, sour cream, guagamole) or you can leave them out. You can also ask for less beans, rice, or meat (or none at all).

Basically it is a combination of meat plus beans and/or rice. They should have presented it in that fashion and then tell you what each extra item adds to the overall fat and calorie content.

Imagine that, an article about deceptive marketting using deceptive journalism...

edit
I was just looking at the pasted portion of the article. The link is a little better. There is also a pdf link on that page that has a much better breakdown of Chipolte, Baja Fresh, Rubios, and La Salsa. I was really surprised that Rubios and Baja Fresh did so well. They both had a lot of recommended items.