Back to Marketing 101.
Consider your demographic.
If you are trying to attract seniors (which is where the money is) is bling bling going to work on them? Would cute sayings work with them? or just give them the straight up truth?
You've got a customer base now, I'd imagine.. what about a monthly mailer - -full of health tips, diet and exercise, other stuff that would interest your audience.
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Free your heart from hatred. Free your mind from worries. Live simply. Give more. Expect less.
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