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"The customer is always right" is a bit of a blanket statement.
I don't think it applies to customer that are damaging your property or making asses of themselves in a resaurant, for example.
It does make sense with a returns policy. If a customer brings something back let them return it. Why piss them off and lose a customer. It costs way more money to generate a new customer than it does to keep existing ones happy.
In the first example I gave it is important to keep your other customers happy (as in a restaurant) and who wants a customer that doesn't respect your estabishment.
Retailers, etc. should always reserve the right to server whomever they want and if you are being an ass you should be denied service. The retailer just needs to determine how much tolerance is worth.
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"My hands are on fire. Hands are on fire. Ain't got no more time for all you charlatans and liars."
- Old Man Luedecke
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