Quote:
Originally posted by james t kirk
I dunno how i got onto the topic of pharmaceuticals.
But let's just say this, "they spend a shit load on advertising".
And I hate the commercials they come up with, other than Viagara. (On a tagent has anyone heard about the third pill to give you a hard on, Leviatran, or something like that. It gives you a hard on for 32 hours. 32 hours!!!)
It's like BMW for example. $10,000.00 of the sticker price of every BMW goes to pay for the advertising.
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I don't disagree with you, they spend a lot of money. There is plenty of room for more efficiency and their business planning leaves a lot to be desired. I've been in the pharma industry for the last 4 years or so after coming from a couple of other industries and I am consistently amazed at how backwards their thinking can be on a number of issues but there's a lot of good that comes from the industry that never gets play. In many cases drug companies help to cut healthcare costs by getting patients out of the hospital sooner by using their products, coming up with regimens and packaging/dispensing that help push compliance, and by giving literally billions of dollars worth of drug to impoverished patients every year.