Quote:
Originally posted by HarmlessRabbit
Given the following that folks like Rush Limbaugh have, it seems like it would be a sustainable business model. On the other hand, given the popularity of wal-mart, it seems questionable.
I agree, it seems like a good experiment for a rich patriotic guy to try. Has this been tried in the past? It seems like something that would have already been attempted.
But yeah, make american products, get the conservatives to endorse you, maybe even sign on people like Limbaugh as a spokesman, and try to get the attention of the NASCAR mainstream america crowd. Seems like a good business plan.
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I haven't seen it introduced as a business model, per se. But when I lived in some rural, small towns, everyone was painfully aware of the devastation the big box stores were inflicting on the local economy.
As a result, they (the local merchants) always sought other local businesses to meet their needs. Also, people moving into town respected the fact that we were locally owned and operated and would agree to pay a bit more when I pointed out that they would be dealing with a local, established name than if they went with the cheaper products. If they have a problem, they can look the owner's name up in a phone book and show up on his porch, so to speak.
Of the people I knew who shopped at Wal-Mart, most did so out of necessity, not because they liked the products. Sometimes they would splurge on the cheap electronics, but most of the time these people wouldn't be able to afford the American made product
or the GemStar.