Sponsors are the key and make the cars turn left.
I will never forget, Jeremy Mayfield was in 43rd place and he was having trouble with his engine overheating at the California Race in Fontana. My wife was making fun of me since I was / am a Mayfield fan and he came back to win the race. When he got into the winners circle, he told the world how no other motor oil except Mobil1 would have withstood the extreme heat his engine was putting on his car.
His sponsor was Mobil1. Everyone watching that race KNEW that his car was a POS and his engine was running hot. What a great way to reward your sponsor for sticking by you.
It is happening less and less that these sponsors - win or lose - are getting the spotlight. Instead or sponsoring a care like bill said, just sponsr some comercials. Works just the same.
You need a visionary in charge and there is no reason to believe that the France offspring have the vision to keep the sport moving.
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All truth passes through three stages:
First it is ridiculed
Second, it is violently opposed and
Third, it is accepted as self-evident.
ARTHUR SCHOPENHAUER (1788-1860)
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