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What Was The Last Movie You Saw Without Knowing Anything About It?

Source: io9

Quote:

When was the last time you walked into a movie, without knowing anything beyond the title and maybe who was in it? Not even seeing the trailer first? These days, it's hard to believe such an experience even exists.

And yet, there was a time when I routinely saw movies after glancing at a poster and saying, "Hey, this looks cool." From the poster, you could glean that some decent actors were in this thing, and that it was a spy thriller or a pulp science-fiction story or a foreign art movie. A good poster might give you some sense of texture, or whether this was likely to be slow and smoky, or fast-paced and weird. I also managed to rent a lot of movies at the video store, based on the box art and description on the back.

I can vividly remember the last couple of movies I saw without any prior knowledge: 28 Days Later and Austin Powers. In the former case, I vaguely knew it was from the director of Shallow Grave and Trainspotting, which was enough information for me. In the latter case, we saw the poster when we were walking past the movie theater and thought it looked cool. I probably would have seen both movies even if I'd known more about them, but the element of surprise was a nice plus. Of course, either one of them could have sucked, and that would have been sad.

Am I alone here? Did everybody else research always movies fanatically before going to see them? Or has there been a widespread shift? I suspect it's the latter.

Blame the internet.

It would be intensely hypocritical for me to complain about the internet giving people too much information about movies, considering what I do for a living. Plus, I wouldn't actually complain about this — I think we're much better off, in some ways, having information overload. And for most people, who aren't steeped in entertainment, a lot of movies still probably come out of nowhere. When we did our "person on the street" interviews about Avatar, a week before it came out, we were still able to find plenty of people who knew almost nothing about it.

But there's definitely been a shift, caused by sites like this one as well as Youtube and other video sites. And studio marketing campaigns are a lot more frenetic and in-your-face than they used to be too, it seems to me. It's much easier to see ten versions of a movie's trailer, and probably harder to avoid seeing them. Prime time TV shows are dotted with loads of movie ads, probably more than in the past. Variety and The Hollywood Reporter used to be trade publications, read by a handful of industry insiders, and now their reports on upcoming movies get reposted on thousands of blogs like ours. Often, up to 10 minutes in clips from a movie will be online before it comes out, and interviews are everywhere.

The internet is a bit of an echo chamber at the best of times, and this tendency is magnified with entertainment stuff. A movie that has internet buzz will go into a kind of endless feedback loop where every new bit of news — or rumor, in the case of Batman 3 — gets passed around endlessly, getting more and more enhanced with every pass. Just the information that a movie will have a trailer on a particular date becomes fodder for the frenetic centrifuge.

I'd say two things have changed. First, the internet provides way more information. In the old days, I might read about upcoming films in the newspaper, but a single newspaper article was pretty easy to miss in the days before online archives. I also read Starlog and Fangoria occasionally, but the same problem applies. And the second change is that studios are a lot more hyperactive in marketing upcoming films — partly because they've learned to use the internet, but also because Hollywood movies are a lot more expensive these days. And what was a respectable opening a decade ago is now a total flop. The stakes are much, much higher than in the past, so the studios throw everything out there to make sure you know all about a film before it opens.

I'm also wondering if there are more trailers shown before a typical movie in the theaters. I went to see a lot of movies back in the day, but I still managed to miss seeing the trailers for many of them.

Blame the "retread" factor

(Again, I don't really think it's a question of "blame," because there are good and bad things about this change. You could just as easily say "Credit the internet" or "Credit the 'retread' factor" in those subheads above.)

It's not just that the internet has increased our information sources and volume about movies, or that the studios are marketing movies more intensively. There's also the much-discussed fact that more and more movies are sequels, prequels, remakes, reboots, reimaginings, and the latest film in a series. Back in the day, you might go to a James Bond movie not knowing much about it — but you knew it was a James Bond movie, and that told you a lot. There are just a heck of a lot more movies now that this rule applies to.

Because movies are so much more expensive, and need to make so much more money, than they used to, Hollywood is much more interested in the "sure thing." A new Tron movie is a much surer bet than some random story idea about people interacting with the virtual world or becoming cybernetic. A movie based on a successful comic, or a fresh update to a classic property that Hollywood ran into the ground, will either be a huge hit, or will be less of a flop than a movie based on an unknown idea could be.

In a sense, Hollywood has slightly shifted the landscape from the generic to the specific. As I said, back in the day, you could see a poster and know that a movie was a "spy thriller" or a "buddy comedy," and that would tell you something about it. But now, increasingly, instead of "spy thriller," you get the specificity of knowing that it's the tenth movie in the Spy Dogz series, or whatever.

A lot of the frenetic marketing is also aimed at reassuring you that your next Big Mac really will be exactly the same as your last Big Mac. When the next Star Trek movie comes out, you'll no doubt once again hear lots of talk about how J.J. Abrams is staying true to the original series. A big part of the marketing of any movie retread is about reassuring the fans that it'll respect the source material, or even that it'll be a faithful copy. From that standpoint, knowing too much is a pre-requisite. You'll even hear fans say things like, "I won't go see the new Green Lantern unless I know in advance that they're keeping the original oath." Or whatever.

Hollywood movies have always been unoriginal. In the past, they were the same old tropes with new names, and now they take great pains to keep even the names the same. To the extent that a lot of big movies are comfort food, this makes perfect sense. You want to know that your mac-cheese is not going to turn out to have Brussels sprouts in it.

What's so bad about knowing too much?

Nothing, really. In many ways, it really is great. It helps me to avoid some movies that would have felt like a huge waste of $10 if I'd gone into see them cold. Plus, as I wrote before, the internet actually made me love old media more. Including movies. I love being part of a "grand conversation" online about media, and I get way more out of movies, television, comics and books that way.

Part of that is getting more access to creators, through their Twitter feeds and interviews and blog posts. But it's also news, spoilers, speculation, rumors, lies, and, yes, too much information. Movies aren't going to be truly interactive for decades, probably. But they're already interactive to some extent, because we can obsess about them online for months and months before they come out, and that feels like we're engaging with them.

But it's fair to ask what we've lost, too. The old way felt a lot less complicated, and maybe more innocent — you discovered movies, in much the same way you discovered a new restaurant, by glancing at the menu and peeking inside. And there were some surprises — both good ones and bad ones. It turns out not every movie with Christopher Walken in it is going to be good, and I had to discover that the hard way.

Inevitably, the same five cool moments from each big Hollywood blockbuster get put into every trailer, TV spot and clip reel, until by the time you watch the movie, you feel as though you're just seeing those moments in a slightly different context this time. Of course, the worse the movie is, the more likely this is to be true.

The playing field was probably also a lot more level, when you knew less about movies in general. A smaller movie had just as much of a chance of grabbing my eye as a bigger one did, although to be fair, the presence of an actor I'd heard of might make a wee bit of a difference. But now that there's a huge conversation about movies online, and tons of information being bandied about, it's easier for a bigger movie to drown out the smaller ones.

And I do miss the casualness of picking a movie almost at random, taking a chance, and letting a director and a crew of actors do their thing with no preconceptions. It was fun.

I can't even imagine what degree of monastic discipline would be involved in going to see movies without any foreknowledge whatsoever, in this day and age. It might be doable, if you weren't that much of an entertainment junkie. Still, that world is probably gone forever, barring the apocalypse or some dramatic shift in the landscape. And it's mostly for the best, I think.

So what was the last movie you went into without knowing anything at all about it?

The last movie I watched without knowing anything about it are movies I get through Netflix, like: In The Loop, Tron, Dune, Battle for Terra and Southland Tales.

On occasion, I will know a little about the plot and actors, but I try to avoid viewing trailers before going to see a movie. I watched a Shutter Island trailer and figured out what was going on before seeing the movie.

A couple of movies I watched only knowing what the movie posters looked like: The Matrix and Fight Club. The former I thought looked really cheesy: ooh, a movie with black clothes and guns—yay.... The latter made me think, okay, a movie about fighting and soap, starring pretty boy Brad Pitt—yay....

Yeah, so I watched both of them and was pleasantly surprised with how cool they were. This was long after they came out on video.

I saw The Blindside, after the Academy Awards (to which I paid absolutely no attention), based solely on the fact that my brother said it was good. I knew nothing about the story, who was in it, or that it was based on a true story. I didn't realize it was based on a true story until the end of the movie.

I never do this because most movies suck donkey dick and I don't wanna waste my time with them. I only want to watch quality movies so I go by my favorite movie critic who I agree with probably 90% of the time.

Though I did see Avatar without knowing ANYTHING about it except the movie poster.

Movie trailers are very rarely a good indication of how a movie is. They are made to get people in seats and that's it. I hate when people see a trailer and are like "oh I bet that will be good." Well no shit, they're not gonna make a trailer that makes you not want to see it.

Primer.
The time travel movie. I only knew that it was about time travel. That's it!! this was about 2years ago. And it's still one of my favorite movie to date.

That's the only way I have actually found and watched films over the course of the past decade.

I'll say, of the 320+ films I've watched over the course of the past 3 years, about 45-60% of them I watched completely blind, save for the knowing the title of the film.
I actually have made a habit of just scrolling through just film titles, and picking one that seems interesting, and pressing 'play'.

No posters, no quick synposis, no nothing. Sometime word-of-mouth helps, but when friends recommend me a film (I usualy badger them to) they just tell me the title of it, and I go on my merry way to locate it.

two notable examples: From Dusk till Dawn and Elephant

I watched both films completely without any idea of what to expect, who was starring, and actually the genre of film it falls into, and in conclusion, I found it thrilling afterwards to remember the experience of not knowing what to expect at all, and really enjoyed both viewings. I don't know if anyone would have had the same emotional reactions as I did watching these two particular films, and then wiling out, pondering where the direction of the story is going, and then coming to the realizaion that "film A" relates to "real-life scenario B".

Then again, my film-going is experience is not normal at all. I haven't been inside a cinema house since before Y2K, and I don't actively look to find "movie reviews" just to see if a film is worth it or not. I don't care all that much. Though, after just watching a film, I usually do hit up wikipedia or imdb a day after finishing it, and then start reading the plot and what the overall message and history to the film is, which usually prompts to watch the film again with some knowledge of what to look for, and what I might have missed.

the last time I did this in an actual movie theatre (as opposed to renting something or catching it on cable) was Se7en

I saw The Matrix, American Beauty, Fight Club, and The Talented Mr. Ripley without knowing anything about them. I'm glad I did, because I think I enjoyed those movies even more because of it. More recently, it's hard for me to say... I don't go to a ton of movies. Oh, I didn't really know anything about Watchmen when I saw it in the theatre. Maybe that's why I enjoyed that one too :p

It's no coincidence that the first four movies I mentioned all came out when I was in high school, and when the internet was less mature. The information about the movies wasn't as easily accessible, I didn't have the time (or autonomy - I didn't have my own computer) to find out more about movies, and my friends and I would just go to whatever movie seemed like it might be good, even if we didn't know much about it. Now, I'm more picky about what I see in the theatre, and it's a lot easier for me to learn about a movie beforehand (both intentionally and unintentionally).

I definitely think it makes a difference when you truly have no idea what's next. On one hand, I'd love to see more movies without knowing anything in advance, but on the other hand it's difficult to make that kind of time and money commitment these days if I'm not pretty sure it's worthwhile.

I get invited to lots of screeners and I am lucky to get a blurb about them. Generally I don't bother to read the blurb, I look to see if I'm busy. If I'm not busy I'll book the time because it's a free movie. If I'm busy, I'll read the blurb to see if it is something of interest to see from director to actor to story line.

Many times, I'm going to just go because it's a free movie and generally, I'm entertained more often than not because I had zero expectations walking in.

Avatar. I wanted to know as little about the film as I could.

The last movie I saw without knowing anything about it, other than the title, is "Blindness", starring Julianne Moore and Mark Ruffalo.

I had an idea in my head what it would be about, but it was not close to the actual story.

In my opinion, it was a bad movie. There were interesting parts to be sure, but on the whole, I was disappointed and a bit disgusted.

The Reader.

I had heard it was good, but nothing else before I saw it. When I saw the poster I had this idea that Winslet read books to the elderly/infirm/blind and the story would focus on the relationship between her and a/the listener. I was pleasantly suprised by the plot.

Men Who Stare At Goats. I knew who was in it, but I didn't know anything about it. My dad took me to lunch and a movie, he suggested it and I was agreeable because I like George Clooney. It was ok, but I'm glad I didn't pay for it.

Before that, I'd have to say Pride and Prejudice, which came out in 2005. I "read" the book in high school - I HATED it, didn't finish it, and didn't remember a damn thing about it. However, I like movies with historical settings and had seen and liked other Jane Austen filmed works, so I saw it. I loved it.

It's been a long, long time since I've seen a movie without knowing anything about it - who's in it, who directed, etc. Probably sometime in the mid to late 90's. I at least want to know who's in a movie before I see it, if not a very basic idea of what it's about. I'd be pissed if I accidently paid to see a romantic comedy because I didn't know anything about it.

It's hard for me not to know a lot about a decent movie before seeing it. It's just a side effect of my job. I see a lot of movies I never heard of before but they're usually direct to video JCVD or Steven Seagal-like movies. If I ignore those, It'd probably have to be foreign film like Oldboy or Infernal Affairs, or a horror flick like Hatchet or Bug or both like High Tension or The Descent. I don't really even remember how much I knew about these films before watching them. It couldn't have been much because they were all surprising good.

Still, I didn't see any of these in the theater. I'm not rich enough to spend money on a theater visit to see a movie I've never heard of before.

That rarely happens with the internet, but I can say that I went online to look at Logorama when it won the Oscar for short film.

But I guess the full feature would be Star Trek. I know the basis duh!! but I tried to avoid all the info on the back story... and I still have to watch it (the bluray is next to the player)

Gran Torino.

I went with some friends to a pre-screening that we thought would be The Curious Case of Benjamin Button, it was this instead. I knew not a single thing about this movie other than the name. I guessed that it would be something like The Fast and the Furious. Very very pleasantly, I was wrong.

I love to do this - going to a film knowing zero about it, if it's good, makes it even better. But because I'm a film fan this rarely happens as I generally like to keep up to date on movie news, etc. Smaller, foreign or old movies slip through though, and when they do it's excellent. The best instance I can think of of watching a film without prior knowledge was Tell No One. It's a French thriller from a few years ago and going in I didn't even know the title; luckily it was really really good and so intense that I had to drink some beers and watch a comedy film afterwards to calm down from it.