Quote:
Originally Posted by MSD
I agree that those were the good years, but selling the manufacturer's flagship sports car under anything other than its performance brand was a really dumb move.
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I don't think that was the dumb move. The Corvette is so iconic that it transcends the Chevrolet nameplate. It wouldn't have mattered if it was a Buick Corvette
The dumb move was following up with SuperSport versions of the rest of the Chevrolet lineup.
And then letting Buick build performance cars. As well as Oldsmobile, and GMC, and even Saturn.
The reality is that Pontiac was never the Excitement division. That clearly belonged to Chevrolet, and whatever excitement Pontiac had fizzled at the end of the muscle car era.
GM killed Pontiac's spirit long, long, long ago.