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The machine was already overpriced. People have been talking about how crazy it was to pay $600 for a machine when they got the 360 for what.. $300+? By raising the price to $1,200 Sony would have to wait for a return on their production costs and would lose market shares daily to microshit and nintendo. Sony put just enough cost on it to where they would sell out and stay afloat in the market while maintaining demand.
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