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I explained this in the previous posting, but here's my theory.
Your brain processes incoming sensory data. Because there's so much of it, it automatically ignores most of it without your knowledge, using some sort of unconscious processing.
You probably catch a glimpse of a clock countless times per day. Most of the time you are not aware of this -- it's in your peripheral vision, or you are not interested in the current time. In any event, you are not aware that your eyes have captured the image of the current time.
But, due to some small coincidence (perhaps 11:11 has some other significance to you, or you happened to see 11:11 back to back two days in a row), your brain has started to take note whenever it sees 11:11. Hence, your attention may be drawn to 11:11 much more than other times.
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