What??? CoD is declining???? You've got to be kidding me.
I played COD:MW for the FIRST time when it came out. It was so amazing to me that I then purchased the rest of the games from the franchise. Whne COD:MW2 came out, I immediately purchased the game.
I'm a bargain gamer, I don't care if I get it when it comes out or 6 months later, but both of these I was compelled to get them when they came out. I don't see how the franchise is in decline.
Sometimes, like Guitar Hero, what more is there left to do or create? Maybe the game itself it on it's own already played out. I know it was to me played out when Viacom tried to purchase the company before Activision did. And if you want a company example that milks something for all it's worth...
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