I first saw this on FA, and yea.. my immediate thought was just 'who thought this was a good idea'? Even if we can't tangentially link terrorism to the idea that we're killing them with "Jesus Rifles," who thought that branding something you sell to the military with religious anything was a good idea? Bad business decision on top of being offensive.
Luckily enough, there was enough outrage that they seem to have the changed the policy:
Friendly Atheist by @hemantsblog U.S. Military Switching to Secular Rifles
Quote:
Bowing to Pentagon concerns and an international outcry, a Michigan arms company said Thursday that it would immediately stop embossing references to New Testament Scriptures on rifle sights it sells the military.
The company, Trijicon Inc., has multimillion-dollar contracts with the Pentagon for advanced telescopic sights that are widely used in Iraq and Afghanistan. Trijicon also said it would provide the Pentagon with 100 free kits to use for removing the lettering on existing weapons.
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