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What impact do you think this will have on restaurant patrons and their food choices?
It may only have a minor impact, but it's about providing all the information to the consumer so that the consumer can make an informed choice. I have to support that.
How will this affect restaurants in the decisions they make with new and existing products?
We've already seen the advent of the organic food market. I myself am delighted to have the choice to purchase organic, free range meat and I do so, putting my money into a system that supports health and responsibility. It's hard to say how this will change things, as McDonalds is still doing as well as ever even after Supersize Me (great movie), but hey if it helps even a few people it seems to be worth it. And if it does cause some restaurants to reexamine their ingredients, all the better.
I really can't see a downside in this. Put it on a California ballot and I'll vote for it. Twice.
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