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I think the title matters sometimes. Especially when I'm browsing through the fantasy section, so many similar-sounding titles can just wash over me (just making this up, but how many books sound just like "The Wizard's Apprentice" or "The Sword of [insert fantasy-sounding name here.]"
The covers are probably secondary because most books are lined up so that I can only see the spine and only the biggest authors get their covers facing out. But generally I like a really clean, uncluttered, tasteful cover - especially in fantasy, which tends to have lots scenes/characters/items/vistas all going on at the same time.
The synopsis doesn't matter to me at all in fantasy, because to be honest every story line sounds ridiculous until you get into the story. I love fantasy, but it is really hard to judge (potentially) good stories from bad when the back cover gets like 6 sentences to introduce a totally out there magical land complete with gods and monsters and epic plots and silly names.
Congratulations and good luck with the book! I'll make an effort to find and read it.
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