While playing EVE, my lastest facination, I came across someone who spouted out in a chat channel: "Should I get my cruiser skill or Pleasurehub tonight?" So I asked him what it was, he gave some vague answer about how it's a "self-fulfilling site" so I looked it up (first on a google search)
http://www.pleasurehub.com/
I haven't known anyone else to do this, a first as far as I know. 500K ISK (in game cash) gets you a once month subscription to this porn site. I haven't tried it out, but I'll let you know how it goes
In other news, I've also heard some WoW people have been offering "pics" for gold. The first one turned out to be a fake, but others have actually latched onto the idea from what I've seen and read.
Interesting stuff to say the least...