I subscribe to Time Magazine. I read it first, then hand it off to my wife. My wife really doesn't like to see realistic images of violence and death. So, when there's pictures of bloody bodies, I tape over the pictures before I hand it to her. I see Cleanflicks as the same kind of service.
I would assume (but do not know for sure) that Cleanflicks owns an original DVD for each edited copy that they loan out; if not, it would be pretty sleazy. I checked their webpage, and I don't see any statements regarding legal rights issues, which I consider to be a bit suspicious.
(Note that I would not choose to rent from Cleanflicks. I also prefer to purchase the explicit versions of CDs. However, I see this as a useful service to its target audience.)
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