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I thought the air conditioning part was interesting. They weren't just creating a visual representation of paradise; plastic flowers would not do for such a task. They were also engaging all the other senses. Coming into a perfectly airconditioned room from the sweltering heat outside would have a real impact in itself. Add to that the sound of birds and trickling water and the scene would become very enticing for many people.
This is perhaps why they didn't want pictures taken, the room was not just for looking at, but designed to engage all of the senses in order to get people to feel a certain way about the bombers and their fate.
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