compare the ads to the KnowHIVAIDS.org site.
http://www.knowhivaids.org/learn_ads.html
I'm of the opinion so long as they are getting the mesage out is the most important thing. Whoever does their ad copy (I don't recall at the moment) figured out a clever way to tie it in. To me just more noise...
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I don't care if you are black, white, purple, green, Chinese, Japanese, Korean, hippie, cop, bum, admin, user, English, Irish, French, Catholic, Protestant, Jewish, Buddhist, Muslim, indian, cowboy, tall, short, fat, skinny, emo, punk, mod, rocker, straight, gay, lesbian, jock, nerd, geek, Democrat, Republican, Libertarian, Independent, driver, pedestrian, or bicyclist, either you're an asshole or you're not.
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