A sad day for whiskey fans
 

Jack Daniels is telling the media that it's cutting its No.7 recipe's alcohol content from 43% to 40% because people have requested a less potent drink.

Now why can't people just add a bit of water if they're that worried about the potency? Where does that leave us people that like the potency? We can just go and add alcohol...

If it ain't broke, don't fix it! :thumbsdown:

That's fine... I wouldn't drink Jack if you paid me.


But I do agree... That's really stupid. There should be more alcohol... bump it up to 47%.

That's just plain stupid. If i didn't like that much poteny, I'll just drink the whiskey and then wash it down with a beer

Thast a load o crap. If they want a less potent drink why don't the little princesses order a sea breeze.

I drink those all the time... mainly with breakfast.

I just happen to have a fond attachment to Jack after a few years of drinking many kinds of alcohol and whiskeys. Sure, 3% isn't that much, but changing such a classic recipe for a few wussies is uncalled for.

It's the 2nd most popular whiskey in the world. Why change it for a few people with sensitve tongues?

Thank you, OK, for introducing me to Maker's Mark.

having some mr daniels tonight, couple with water, a couple with coke. odd to change it, people should just water it down, it lasts longer then as well.

i'm an old friend of jack, and messing with a classic like ol' number 7 is a shame. black jack has just lost a bit of what made it special.

I forgot about that. You got pretty fucked up that night.

now have a few jacks into me, and i will miss that extra hooch!

Considering stocking up on No.7 like Elaine stocked up on sponges. :D

bet they don't cut the price by 3 percent...

They could keep both and have Jack and Jack light.......

Or they could keep both and have a "Jack" and a "Not Jack" ;)

/overreaction off

Jim Beam fan myself, so the change in quality won't affect me much. :)

Notice that the price won't change a bit ;-)

Jack Black is doing this to lure me back since it will be 10 years Sunday since I had my last shooter of the stuff and their profits have fallen off when I got sober :D

10 years? excellence. :)

Hmmm. Sounds like the potato chip makers who increased the size of the bag, but gave the same amount of chips, and just added more air - for a bigger price.

Personally, I prefer Makers Mark, Woodford Reserve, Bulleit, and Wild Turkey 101. Jack is good in a pinch, but if they're going to start shortshrifting on the alcohol volume, then it's time to vote with your feet and your wallet.

Woo Crown Royal!

I'm a fan of Wild Turkey, but there will always be a special place in my heart for Jack - and it's sad to see them changing the recipe.

Time to stock up on Jack now, so I don't have to worry about the "Jack lite" :)

And all the other Beam small batch bourbons; Knob Creek, Bookers, Basil Hayden,... With water, a splash, or neat .....it's all good.

Who wants to take bets that someone saves a bottle and next year tries to sell it on ebay?

-Ever-: Elaine and sponges= Gaphawhahaha, too funny! :lol:.

Who are they foolin'? So people will just drink more if the booze is diluted. Ohhh wait, what was I thinking?!!! Duh, can you say profit's?

I can just see hubby and I pulling the "scrounging around town" if the powers-that-be decided to enforce prohibition again. "What, you don't even have a fifth of "cheap ass vodka" in stock?". "Dammit, we need to go online and find some blueprints for "how to make a still"!

O'kay, the prohibition excuse is just that, an excuse, we make our own anyway :D. Seriously, we like Sky vodka, that shit is smoooooth. But we're not picky, Kamchatka is what we buy most of the time due to finances...

Hubby flew from Michigan to Cali. a month ago and bought some vodka in Cali. called (I think) White Wolf. No point here except the label was pretty cool looking with a (you guessed it!) white wolf on it. I took a picture of it and tossed the bottle. He's got to go to Oregon tomorrow and decided instead of the typical shot glass souvinear, he's going to look for unusual or local vodka bottles! Like I said, no point.....just rammbling!

Ali

that is just insane. 3% is jack shit (see what I did there!) Seriously, it's probably to comply with the local laws of some place or another, and the "people have requested it" is probably just their marketing spin on it.

Side note: I actually have an 8x10 promotional photo of Jack Daniel, back in college I framed it and put it on the shelf in my room, people would come by and ask if it was one of my ancestors :D

For some reason unknown to me, my entire family think I'm Jack Daniels' biggest fan. Every christmas and birthday I get 4 or 5 bottles of the stuff.

I'll drink it... but it would be nice to get a few pairs of socks or some underpants once in a while.

they are going to make a lot more money by adding water to the whiskey. Sad

So does anyone here drink real whiskey?

The Irish stuff I'm talking about, of course.

The "water of life", or Uisce Beatha, pronounced ISka Baha, from which the word whiskey is derived.

Just curious...

Me? I like it. But then again, that's to be assumed now, isn't it? :-)


Mr Mephisto

I drink the Irish stuff on occasion, namely Black Bush or Jameson, but I find it too sweet for my taste. I like the smokier bourbons and scotches. I took a trip to bourbon country to check out a few of the distilleries last year and definitely would move into a barrel house if I could! The aroma of the "Angel's Share" permeates everything, in a good way. It kind of reminds one of the coffee conundrum, why does the odor please the senses more than the actual product!

Of course, coffee doesn't get you drunk.

It does if you add whiskey :)

43% to 40%? Who cares? No one will notice a 3% difference. That's barely worth mentioning to the public!

-Lasereth

I very much enjoy Jack, leave it the fuck alone.

rable rable rable!

I've never tried JD. or any Bourbon myself. Been a Crown Royal drinker for years, and more recently a McCallan, Talisker or Lagavulin consumer.

What's the flavour of JD, JB etc got to sell it? Should I invest the $40 in a 26'er?

a funny thing about jack daniel's - it's made in a dry county. they can make there but can only sell it in "commemerative decanters".

janey - bourbon/tenessee whiskey's (jd isn't technically a bourbon) are characterized by a smokey task that comes from aging in charred barrels and/or charcoal filtering. if you want something comparable to mccallan or talisker in quality try Bakers (a beam product) or Basil Hayden. both are excellent.

Thanks 2sheds (is that short for Arthur '2sheds' Jackson?) The Tennessee whisky sounds nice. I think that I will try it. I like the peaty/smokiness of the Islay & Speyside malts, so this may be a good exploration.

My personal favorite right now is "Knob Creek" It is a Beam product. But considered a small batch bourbon. Someone mentioned it earlier. Damn good!! Try it, you will not let Jack touch you lips afterwards.

halx- I used to be a Makers fan. It is an incredible drink. And I really did not think it could get much better. I still do ocassionally drink it. Please... just give Knob Creek a try. Trust me.... you won't feel a thing. :crazy:

http://store1.yimg.com/I/randalls_1809_76988272
http://store1.yimg.com/I/randalls_1809_76984411

Tough to beat a good draw from a snifter of this....;)

I remember when it used to be 90 proof. Sigh.